JetBlue and Air Serbia Forge New Codeshare Agreement to Enhance Connectivity
JetBlue and Air Serbia have entered into a new codeshare agreement, which promises to enhance connectivity between various destinations serviced by the two airlines. The partnership, announced on August 3, 2023, builds upon a successful interline collaboration since 2016.
As part of the agreement, JetBlue has placed its “B6” airline code on nonstop flights operated by Air Serbia from New York’s John F. Kennedy International Airport (JFK) and Chicago's O'Hare International Airport (ORD) to Belgrade’s Nikola Tesla Airport (BEG). The implementation began on July 26, 2023. Furthermore, JetBlue intends to extend its “B6” code to other flights between Belgrade and various European destinations shortly.
In a reciprocal arrangement, Air Serbia plans to incorporate its “JU” airline code on 25 destinations across the JetBlue network, broadening the travel options available to its customers.
JetBlue CEO Robin Hayes expressed optimism about the potential of the new codeshare agreement, noting that it builds upon a fruitful interline partnership with Air Serbia that dates back to 2016. Hayes welcomed Air Serbia customers to experience JetBlue’s renowned service characterized by low fares and high-quality service.
Echoing Hayes’ sentiments, Jiri Marek, the Chief Executive Officer of Air Serbia, conveyed his enthusiasm about the collaboration, emphasizing that it significantly augments travel opportunities between the United States and destinations within the Air Serbia network, particularly in the Balkan region.Advertising
About JetBlue: New York's Hometown Airline®, JetBlue, is prominent in several key markets, including Boston, Fort Lauderdale-Hollywood, Los Angeles, Orlando, and San Juan. The airline operates flights to over 100 destinations spanning the United States, Latin America, the Caribbean, Canada, the United Kingdom, and France. For more details and the best fares, prospective travelers can visit jetblue.com.
About Air Serbia: Air Serbia maintains a robust operation with scheduled, seasonal, and charter flights to over 70 destinations globally, covering Europe, the Mediterranean, North America, Asia, and Africa. The airline operates both passenger and cargo traffic services. Apart from its base at Nikola Tesla Airport in Belgrade, Air Serbia operates from Constantine the Great Airport in Niš and International Airport Morava near Kraljevo. Being a member of the International Air Transport Association (IATA), it offers flights to international destinations in collaboration with its airline partners, including regions in Asia, Australia, North America, and Africa.
The new codeshare agreement marks a significant milestone in the aviation industry, promising enhanced connectivity and a seamless travel experience for passengers flying with JetBlue and Air Serbia.