Delta Expands Financial Wellness Program to Employees Worldwide
Delta Air Lines has broadened the reach of its financial wellness program, now offering it to international employees. This initiative, in collaboration with financial wellness vendor Nudge, is tailored to cater to the needs of Delta's global workforce. The program provides localized financial education courses and a monetary incentive equivalent to USD 1,000 in purchasing power.
The international program operates with Delta's emergency savings and financial education initiative for domestic employees, successfully launched earlier this year. Together, these programs cater to nearly all Delta's 90,000-plus employees worldwide.Advertising
Key features of the international program include:
- A confidential online financial wellness assessment, termed the Financial Health Checkup.
- 11 personalized financial wellness courses, referred to as Stories.
- A monetary incentive paid in the employee's local currency, equivalent to the buying power of USD 1,000. This incentive is divided into two equal payouts, with the first payout after completing the Financial Health Checkup and five Stories and the second payout after finishing an additional six Stories.
Joanne Smith, E.V.P. and Chief People Officer at Delta, emphasized the company's commitment to supporting the well-being of its employees across its global network. She stated, "Financial wellness plays a major role in everyone’s overall health and wellness, which is why we are thrilled to offer a financial education program that caters to our hardworking Delta people based around the world."
Tim Perkins, co-founder of Nudge, highlighted the universal need for improved financial education and praised Delta's proactive approach to addressing this need.
In January 2023, Delta launched its emergency savings and financial education program for US employees in partnership with Fidelity Financial and Operation Hope. Since its inception, over 33,000 eligible US employees have enrolled, with over 15,000 completing the program and availing the $1,000 incentive.
Feedback from participants indicates a 66% increase in individuals feeling in control of their financial situation post-program. Additionally, there was a 140% surge in participants feeling confident about saving for non-emergency goals.Advertising
Nudge offers localized financial content tailored to individual countries, curated by professionals within each region. The platform provides a range of topics, from general subjects like budgeting to more specific ones, such as discussing finances with teenagers. Upon initial access, participants can select their areas of interest, allowing nudge to suggest relevant content.